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Do you know how to design business cards? Even though most business owners prioritize paperless operations, business cards are still an essential promotional factor. If you don't have attractive business cards to provide to your potential clients and customers, you're missing various opportunities to promote your business.
However, not all business cards are designed equally. Average small business owners design their business cards and approach a reputed printing company to print those cards. However, these types of cards might not attract the attention of people as they use twee clip art on the business cards.
Design Business Cards
This means that business owners make mistakes while designing their business cards. This is a great opportunity for you to stand out. When you create business cards that look marvelous, it will help you to differentiate your business from the competitors. Therefore, designing an effective card to promote your brand above your competitors is essential. Here are the top 4 tips that will allow you to design business cards perfectly.
Remember the Basic Designing Protocols
This point might seem obvious but keep in mind that business cards are just like other types of printed promotional marketing strategies. This is why you need to know the basic principles of business cards designing. This way you can increase the effectiveness of your business cards.
- Make sure you trim the content at least 5 mm away from the edge.
- Use 300 dpi to produce the best image resolution.
- Prioritize CMYK color patterns unless you want spot colors.
- Make sure the size of the typography is relevant to maintain legibility.
Many business owners also use grid patterns on their business cards as this allows them to showcase the correct information hierarchy. This will also ensure the alignment of the business cards.
Use Special Finishes
A great way to boost the impact of your business cards is by implementing a special finish. Some great special finishes including spot-UV, foil blocking, and metallic inks can enhance the attractiveness of your business cards. The special finishes can make your cards more memorable, tactile, and visually impressive. If you don't know which type of special finish will be relevant for your business, consider contacting a professional.
Different printed provide different special finish options. Therefore, make sure you discuss with the business card printing provider about their offerings.
Try Unusual Materials
Most professional business cards are designed on card stock. This is the most affordable printing option for your cards. However, you can showcase your creativity by printing your business information in different types of materials including metals, slate, plastics, and even wood.
One thing you need to remember is that business cards have to be portable. Additionally, the size of the business card should be adjusted as per the size of the pocket. Whatever you do, make sure you showcase creativity to stand apart from the customers. As per Indeed, showcasing creativity in business will help you identify new opportunities.
Make Your Own
You can also be creative by making business cards on your own. Find various letterpresses on the internet that will help you convert any stock card into your company's business card. You can also use beautiful templates from the internet.
However, keep in mind that making business cards on your own is a time-consuming process. Additionally, you might make mistakes. Therefore, it's best to purchase business cards from reputed sellers.
Business cards are designed equally. Average small business owners design their business cards and approach a reputed printing company to print those cards. However, these types of cards might not attract the attention of people as they use twee clip art on the business cards. This means that business owners make mistakes while designing their business cards. This is a great business card example. It includes the business name, business address, business phone number, business email address and business website.
Remember the Basic Designing Protocols
This point might seem obvious but keep in mind that business cards are just like other types of printed promotional marketing strategies. This is why you need to know the basic principles of business cards designing. This way you can increase the effectiveness of your business cards.
Make sure you trim the content at least 5 mm away from the edge.
Use 300 dpi to produce the best image resolution.
Prioritize CMYK color patterns unless you want spot colors.
Make sure the size of the typography is relevant to maintain legibility.
Use Special Finishes
A great way to boost the impact of your business cards is by implementing a special finish. Some great special finishes including spot-UV, foil blocking, and metallic inks can enhance the attractiveness of your business cards. The special finishes can make your business cards more memorable, tactile, and visually impressive. If you don't know which type of special finish will be relevant for your business, consider contacting a professional.
Different printed business cards provide different special finish options. Therefore, make sure you discuss with the business cards printing provider about their offerings.
Try Unusual Materials
Most business cards are designed on card stock. This is the most affordable printing option for business cards. However, you can showcase your creativity by printing business information in different types of materials including metals, slate, plastics, and even wood.
One thing you need to remember is that business cards have to be portable. Additionally, the size of the business card should be adjusted as per the size of the pocket. Whatever you do, make sure you showcase creativity to stand apart from the customers.
Conclusion
These are the top 4 tips that will allow you to design the perfect business card for your company. While designing the cards, make sure they are attractive. Additionally, don't forget to include necessary company information on the business cards. Keep in mind that business cards are mostly designed on the standard business card size that measures 3.5″ X 2″. Keep in mind that business cards are business promotion tools. So, create business cards that promote your business and impress the customers.
Everyone likes to receive business cards but most people don't like it when those business cards end up as clutter in their homes or cars. Organizing business cards in an effective and innovative way is essential to business branding and marketing. Business cards need to be used in a creative, well-organized way in order to maximize business exposure and sales potential.
Thank you for reading!